FAQ

The franchise fee grants you the right to operate under the I LOVE STORE brand and includes access to brand systems, SOPs, procurement frameworks, operational guidance, launch support, and structured backend processes.

Under the FOFO (Franchise Owned, Franchise Operated) model, you own and manage the store’s daily operations, while the brand controls sourcing, hygiene standards, and system governance. This gives you operational control with structured brand support.

The brand follows a centralised procurement model, ensuring uniform quality, stable pricing, and traceable sourcing across all franchise stores. Standardised SOPs further maintain consistency in operations.

Franchise partners receive structured onboarding support, operational SOP training, staff training guidance, store setup assistance, and ongoing operational reviews to ensure performance consistency.

Typically, store setup and launch can take 45–90 days, depending on location readiness, interior execution, and local approvals.

While performance depends on execution and location, the model is designed to aim for break-even within 15–24 months, depending on store format and market conditions.

Yes. The model is designed to scale across Tier-1, Tier-2, Tier-3, and semi-urban markets, supported by standardised store kits and central supply systems.

I LOVE STORE combines hygienic live food counters with premium daily staples, creating both planned purchases and impulse consumption. This dual-demand model increases footfall frequency and revenue predictability.

Prior experience is helpful but not mandatory. What matters more is hands-on involvement, discipline, and alignment with hygiene and operational standards. The brand provides structured systems to support execution.